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Can Do: Missoula Company Looks To Nature To Solve Business Problems Worldwide

Nicole Hagerman Miller.
Courtesy Biomimicry 3.8
Nicole Hagerman Miller.

“I think focus is such a fundamental key for any startup, because so much opportunity comes along that you’ve got to know where you’re going,” says Nicole Hagerman Miller, the managing director of Biomimicry 3.8. The Missoula-based company, which grew out of Janine Benyus' 1997 award-winning book, “Biomimicry: Innovation Inspired by Nature,” creates strategies for businesses based on functions found in nature.

On this episode of “Can Do,” Nicole talks about the lessons she has learned while managing a startup whose product is a bit esoteric.
After graduating from the University of Montana with a bachelor’s degree in business administration, Nicole worked as the director of international sourcing for Overstock.com and manager of the Montana World Trade Center. Biomimicry 3.8 is her latest managerial endeavor. Her work there was recently awarded a “20 under 40” by the Missoulian.

This week you’ll learn about the benefits, as a manager, of letting go of your ego; how to balance the needs of your customers and those of your staff; and how to prove your worth to prospective clients. Listen and learn on this week’s episode of “Can Do.”

This podcast is made possible with support from the Greater Montana Foundation.

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